Effective bot-human interactions begin with conversation design

Use the principles of conversation design to deliver intuitive and interactive user experiences at scale

View open opportunities

Conversation design brings users closer to solutions without adding to their frustration

Users turn to bots because they have a question or problem and they want it resolved instantly. The bot's job is to find a solution. Even if the bot isn't capable of providing an end-to-end resolution, it should bring the user closer to one. We call this our Neutral+ Rule.


It's easy to agree to the Neutral+ Rule, but more challenging to deliver on it. By incorporating an extensive network of fallbacks and safety nets into our conversation design process, and following our post-launch follow-up protocol, we're able to promise our clients that +80% of incoming conversations will result in a neutral or positive experience.

Leverage knowledge from +100 bots

We specialize in building bots. Over the last 5 years, we've built +100 chat-, voice- and gen AI bots across 5 continents. Here's what you can count on when working with Campfire AI.

Expertise

We learned by building, not just presenting. Our hands-on experience means we know how AI works outside of a presentation.

Reliability

We turn the complexity of conversational AI into predictable outcomes with our in-house methodologies and best practices.

Flexibility

We adapt to meet your user and business needs.

Bot audit
4 hours

Curious to know how your bot compares to others? Unsure where your optimization opportunities lie? Our proven audit methodology enables us to objectively evaluate your bot and highlight areas of improvement.

Process:

  • Share your bot
  • Campfire audits your bot
  • 60 min. debrief to walk through the results
Conversation design services
2-14 days

Effective conversation design is the differentiator that make users feel heard, understood and supported. Our team of conversation designers are experts in creating user-centric, language-based experiences. We provide a wide range of conversation design services including:

  • Conversationalized bot copy
  • Flow design (including personalization when relevant)
  • Out-of-scope management
  • Persona development

English, German, French, Spanish and Dutch services are available in-house.

Process:

  • Agree on your goals
  • Assign a conversation designer who matches your project
  • Campfire does the work (including 2 rounds of feedback)
Bot user experience (UX) research & design
1-4 weeks

UX research and design enables you to validate your conversation AI assumptions and ensure your bot strategy aligns with real user needs. The insights gathered from these tracks will confirm the viability of automating processes with conversational AI, estimate your automation savings and help you prioritize improved experiences. With UX research and design, you can turn existing user friction points into AI automation opportunities.

Process:

  • Define the research goal(s)
  • Develop a research framework
  • Conduct user interviews and/or testing
  • Prototype a solution
  • Collect additional feedback
  • Write a debrief report